Our Story

About THE SILMARIL

New Zealand's most affordable memorial diamond studio — based in Long Bay, Auckland, serving all of New Zealand.

Why We Started

THE SILMARIL was founded in 2024 with a clear purpose: to make memorial diamonds accessible to New Zealanders without the overseas price premium. For too long, families in New Zealand who wanted to transform a loved one's hair into a diamond faced a difficult choice — pay NZ$3,500–$4,000+ to an international provider, or go without.

We built Silmaril to change that. By operating from Auckland and removing the international shipping, import duties, and intermediary margins that inflate overseas prices, we offer the same certified HPHT memorial diamond process from NZ$1,980 — up to 50% less than international competitors.

Every detail of our process — from the secure collection kit we post to your door to the One Guest, One Chamber guarantee — is designed around the trust that this kind of memorial requires. We work with human hair and pet hair equally, with no difference in care, quality, or price.

Hair Only — By Design

We work exclusively with hair. Not ashes, not bone ash — hair. This is a deliberate technical and quality decision. Hair is rich in carbon-bearing keratin, which we can extract, purify to 99.99% purity, and grow into a genuine diamond using our HPHT process. Cremation ashes, by contrast, contain high levels of calcium phosphate, metal oxides, and other impurities that are incompatible with the HPHT process and would compromise the integrity of the finished stone.

If your loved one has been cremated and you saved hair beforehand — even a small amount — we can still help. If you have only ashes, we explain your options on our dedicated ashes page.

The Technology

We use High Pressure High Temperature (HPHT) technology — the same process that replicates the natural conditions deep within the Earth where diamonds form. Carbon purified from your loved one's hair is placed in our HPHT chamber, where temperatures exceeding 1,300°C and pressures above 5 GPa cause it to crystallise into a real diamond over approximately 50 days.

The result is a stone that is physically and chemically identical to a mined diamond — not a simulant, not cubic zirconia. It passes every standard diamond test and can be optionally certified by the GIA or IGI on request.

What We Stand For

OUR PRINCIPLES

Accessibility

Memorial diamonds should not be a luxury reserved for those who can afford international prices. Our NZ-based operation lets us offer the same quality at up to 50% less — with no compromise on the diamond or the care.

Integrity

Your loved one's material is treated with the same respect it deserves. One Guest, One Chamber is not a marketing promise — it is a technical protocol embedded in how we operate. Each sample is tagged, photographed, and tracked through every stage.

Transparency

Our prices are all-inclusive and published openly. No hidden fees, no international shipping surprises, no ambiguity about what you are paying for. If you have questions, our founder is reachable directly at [email protected].

Our Promise to You

WHAT YOU CAN EXPECT
Based in Auckland

Long Bay,
Auckland

Our studio is located in Long Bay on Auckland's North Shore — a quiet coastal suburb that reflects the considered, unhurried approach we bring to every commission.

We serve all of New Zealand by post. No in-person visit is required at any stage of the process.

32 Remuremu Street
Long Bay, Auckland 0630
New Zealand

[email protected]
+64 22 511 2751
Silmaril memorial diamond — Long Bay Auckland

Begin Your Commission

Order online, or speak with our founder first — no pressure, no obligation.

View the Collection Talk to the Founder